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Intelligent Coast has determined that the defining factors of strategic leadership of innovative urban environments are:

This approach has taken the three Ts determined by Richard Florida (acclaimed urban studies theorist) in his thesis about creative cities, and added three more: Territory, Tourism and Time.

Territory

Is the main factor of competitiveness. Innovation and productive processes are now more than ever strongly dependent on geographical situation.

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Tourism

Leisure in its contemporary conception will be one of the main keys in the development of creative urban and coastal developments.

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Time

Time is 'intangible gold' in the contemporary society, from efficiency in its business management to freedom to organize our free time

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Technology

Since the industrial period Technology has been and still is the key factor in the development of the productive efficiency for the economic growth.

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Talent

Talent and creativity are not an exclusive patrimony of social classes with a high level of education.

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Tolerance

Tolerance is the key factor for places to mobilize technology and talent.

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